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Social Media Tip: How to Use Hashtags

lionsclubsorg 11.07.2023

You might hear us telling Lions to use hashtags when posting pictures and stories of service activities on Instagram and Twitter, but what exactly is a hashtag and how do they work? Here's a basic rundown:

What is a hashtag?

hash·tag
ˈhaSHtag/
noun
(on social media sites such as Twitter) a word or phrase preceded by a hash or pound sign (#) and used to identify messages on a specific topic

When you add #LionsClub to a message on Twitter or Instagram, you're essentially joining a conversation. People on Twitter and Instagram can search for #LionsClub, and your message will show up in those search results. Your hashtag is letting everyone know the great things that your Lions club is doing for the community.

image of Instagram hashtag results

Using Lion Hashtags

There is a handful of hashtags that we use in our social media communications, and we encourage Lions to use them as well. Pick one or two hashtags under which your message falls. For example, if you're posting a photo of a recent service activity, add #WeServe to the end of your message. Or if you're sharing photos from your convention experience, use #LionsCon. For more general posts -- perhaps a simple photo of members at a local food pantry or library event -- use #LionsClub. You can also create a specific hashtag for your club!

Suggested Lion Hashtags (this list is English only and not comprehensive)

  • For general club- and service-related posts:
    • #LionsClub
    • #LeoClub
    • #LoudAndProudLeo
    • #LionsEverywhere
    • #WeServe
    • #LCIFLions
  • For international Lion events:
    • #LionsCon
    • #LDUN
    • #WorldwideInductionDay
  • For program-related posts:
    • #LionsYouthExchange
    • #LionsLeadership
    • #PeacePoster

Share Your Stories

Hashtags also help us share your stories with Lions everywhere. We'll often search for Lion hashtags on Twitter and Instagram and post the stories on our official social media channels. Take pride in your service and help us share your story! #WeServe!

Visit our Social Media Center for more resources.